The best strategy includes digital, mobile and traditional options that capture customers’ attention in multiple places and drive them to your door.

Small-business owners make sacrifices for their business, but should carefully consider which ones allow the best chances for long-term success.

Regardless of your personal sales journey, you can expand your sales capability without adding cost. 

International Franchise Association President & CEO Robert Cresanti represented the association at the third annual “International Franchise Conference & Exhibition” in Abu Dhabi, United Arab Emirates.

Acquisitions are critical to the evolution of most businesses. 

Demand for early education and care franchises expected to increase for years to come.

A simple Old World recipe started it all. A century later, Repicci’s Italian Ice is hitting the road. 

To succeed and grow your business, stay abreast of emerging technology and tailor your marketing to consumers at the right time with the right message using the right channel. 

Building a business into a franchise is a major accomplishment. It means people like your product, appreciate your business, and want whatever you are selling. It means your brand stands out and its value extends beyond one market. However, the journey is far from over. Running a franchise is not a “set-it-and-forget-it” proposition.

Protect your franchise and your bottom line in card-present and card-not-present transactions.