What’s the secret to successful meetings? People who know how to create memorable events.

Getting the most out of a live event is exhilarating, and the result has the power to change lives. Take a fresh look at how the traditional model needs updating.

IFA in conjunction with the U.S. State Department, USAID, and the U.S. Department of Commerce presented a video webinar on franchising for the business community in Pakistan. Aziz Hashim, Managing Partner, NRD Capital opened the webinar and introduced to listeners to franchising.

Yesterday the Senate Committee on Health, Education, Labor, & Pensions (HELP) held a hearing titled “Ambushed: How the NLRB’s New Election Rule Harms Employers & Employees,” to discuss a controversial new National Labor Relations Board (NLRB) rule to

Great marketers know that the magic is in the storytelling.

The power of social media is clearly here to stay. But used properly, it can be a very effective tool to increase brand recognition for franchise businesses.

For women considering franchise business ownership in a predominantly male industry, there are several real and perceived roadblocks that one must overcome to succeed. Below are five ideas to help overcome these obstructions utilizing tips and stories from three of the top-performing owners in traditionally male franchise systems — who happen to be women.

Listening at every stage of the lead generation process is paramount.

All franchising is local. Geo-targeting technologies allow franchisors to attract and engage the best prospects with a customized online experience.