International Franchise Association Appoints Sixteen New Board Members

The International Franchise Association (IFA) today announced the election of sixteen new franchise professionals to serve on its Board of Directors. The new directors, who will take their positions at the 2025 IFA Annual Convention in February, are comprised of franchisors, franchisees, and suppliers who will bring a variety of experience and expertise to carry out IFA’s mission to protect, enhance, and promote franchising.
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5 Things You Want from Your Marketing Agency

In a market that’s more competitive than ever, knowing when and where to place your franchise’s marketing dollars is just as important as your total budget. You need targeted investment driven by local strategy. Otherwise, you may not have everything you need to secure new leads or expand on those already in place. With planning for 2025 well underway, now’s the perfect time to ask yourself:
October 22, 2024
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