“The final rule on negative options is the latest troubling example of this power-hungry FTC leaping without looking,” said Michael Layman, IFA senior vice president of government relations and public affairs. “The FTC has not conducted an empirical cost-benefit analysis to assess the proposed rule’s impact on small businesses, and yet it has hastily imposed this unnecessarily regulation that will hurt many franchise businesses and consumers alike by robbing them of convenience, time savings, a streamlined transaction experience, and lower costs. The rule not only disrupts a process that is working for the benefit of both consumers and small business owners, but also adds another layer of complexity into a system of billing already regulated by a host of federal and state regulations.”
