Social media for business generation is not “one size fits all.” It is not the silver bullet, cure-all or magic elixir. It is, nevertheless, imperative to the livelihood of franchise brands. Social media is every brand’s voice, its microphone and an extension of its customer service arm. How can social media promote franchise development?

Solving the local advertising spend problem with technology.

If you don’t see growth through the efforts you are putting out, it may be time to change course.

A variety of key legal and business steps must be taken into account before expanding into Canada.

Talent seeding builds trust and helps franchisees become more confident and prosperous because they’re learning directly from someone who’s been in their shoes.

Develop a standardized hiring system to ensure a fair and effective process.