Don’t fear high-tech in a high-touch industry. Embrace it as a valuable tool to support your core business and company values.

When targeting potential veteran franchisees, there’s no magic formula that works for every brand. Rather, you should create a thoughtful approach to helping veterans understand what is different about your specific franchise and why their background would be a good fit.

IFA CEO Robert Cresanti: No organization, regardless of size or industry, is safe from a malicious attack. Avoid becoming the next victim. Put the proper controls in place to avoid learning the hard way.

Because many franchisors require a formal business legal structure before granting a license to own one of their franchise operations — and because it's smart to protect yourself from liability — it makes sense to consider one for your franchise. Each structure has its advantages and drawbacks, so you need to do your homework and think plenty before you make a decision. 

Consistency of message is the foundation for local marketing success and significantly more valuable than any idea, price point or promotion.  

Examining success stories of veteran franchisees, including Steve Rotay of the Paul Davis brand, Window Genie’s Mike Angle and Cliff Cornell of CertaPro.

For franchisors and franchisees not in tune with the changes in the marketplace, customer and market relevancy can slip away. By contrast, for those disciplined business owners and leaders, change can be recognizable. And where change is recognized, opportunities are unlocked.

Whether it’s time for retirement or you are ready to start a whole new chapter, it’s important to buy into a system that is committed to helping you through the transition process.

Strategically placing the pieces where they belong, providing necessary tools and support is a winning combination for both franchisee and franchisor.

How having a “vision setter,” a closer of big deals and an active engager of supplier relationships, can lead to higher returns and a more focused organization.