Strengthen your franchise from the inside out and soon, the big guys will be coming to you for advice.

An integrated strategy utilizing technology and old-school tactics can help franchisors close more deals with promising, well-qualified leads eager to help grow their brand.

For the franchise concepts that do their homework, the world can be a small place and the global opportunity can be life changing.

New crowdfunding regulations now allow franchisors and franchisees to sell securities through a less rigorous process than a full securities filing but risks must be considered. Conferring with experienced legal counsel before choosing this path is recommended.

Millennials are your future. Embrace them, because someday they will be the majority of your franchisees.

Incorporating tracking methods will provide better accountability for your marketing campaigns and more peace of mind.

Reviewing important issues that affect franchise businesses.

Corporate culture is often thought of as that “touchy-feely” stuff that is difficult to understand and handed to the Human Resources Department to manage. In fact, it is a critical business issue that has a direct impact on productivity and profit.

A friend of ours keeps a running list of “things people believe about themselves.” We all think we’re good drivers. We all think we don’t have an accent. We all think we’re easy to live with. And we all think everybody else takes way longer at the ATM.

Bringing on an EBITDA expert, or a role similar in nature, can have an immensely positive effect on your system that creates an increasingly attractive opportunity for potential franchise partners all while keeping your current franchisees happy and profitable.