Franchises that want to be in front of customers and build a positive customer experience should make online review management a primary marketing strategy.

Harvard graduate. Legal expert in franchising. World traveler. Family man. All of these describe the achievements of Phil Zeidman, who served as General Counsel for the International Franchise Association for decades.

Franchise compliance programs can have many benefits. Reap the rewards of a culture of compliance. We’ve heard that saying, “Culture Eats Strategy for Breakfast,” which is believed to have been coined by business leader Peter Drucker. The saying implies that while strategies can be created for a business, the success or failure of those strategies will be determined by the culture that permeates the organization.

Reports from states and cities across the U.S.

The structure and experience of the franchise model makes it uniquely suited to implement and manage quality Association Health Plans.

Threats are up but insurance prices are down, and coverage is expanding. It is important to partner with an insurance company that’s dedicated to the franchise industry and understands its challenges. 

Franchisors don’t always have to be right, but they must test their ideas, protect the best interests of franchisees and gain the respect of franchisees in the long term.