Small Business & Franchise Resources Center

Franchise Resources | Franchise & Small Business News

IFA’s information hub provides resources designed to keep you informed on the latest franchise thought leadership.

Choose from a list of topics. Select curated content that explores what’s important to the franchise community - franchise and small business news, small business trends, advice from franchise experts, valuable insight and resources from IFA Toolkits, and engaging articles from IFA’s franchise magazine Franchising World.

Information Hub

Keeping Attendees Engaged During Your Franchise Convention

The keys to great franchisee engagement are clear — address their questions, provide ample opportunity for significant peertopeer discussions, as well as access to system management.

Marketing

The "Seven Deadly Sins" of Franchise Employment Law

An understanding of these “sins” will allow franchisors to spot them as they arise.

Legal

The Psychology of Healthy Franchise Relations

These seven evidence-based principles, if properly understood and implemented, will definitely create a positive foundation for creating healthier, more productive franchise relations.

Franchise Relations

Finding and Using Mobile Apps During Your Convention

Careful pre-planning reaps numerous benefits.

Technology

Drive Franchise Development Through LinkedIn Social Selling

Social selling begins and ends with listening. As technology has advanced, social media has become a mainstream form of communication and education. Franchise candidates are educating themselves much earlier in the decision process than in years past, no doubt in part because information has become so accessible through the Internet.

Marketing

Setting Your Franchise up for Veteran Success

To align your brand with veterans for the long term, you must make a cultural shift to become a veteran-committed company.

Veterans