Unveiling the Power of Digital Signage for Franchises

Sponsored content by Hughes.

Welcome to the guide on digital signage for franchisors. This white paper delves into the world of digital signage, exploring its definition, benefits, and how it can transform your franchise business. Whether you are new to digital boards or looking to upgrade your business’ visual communication, this white paper will provide you with an understanding of digital signage and its potential to generate new revenue and modernize your customer experience.

Author: Carl Udler, Sr. Director Franchise Programs

Bio:

With over 25 years of professional experience,15 of which has focused on the franchise industry, Carl Udler possesses a rare blend of technology expertise combined with Certified Franchise Executive (CFE) and Certified Foodservice Technology Professional (CFTP) industry credentials. As a senior director at Hughes, Carl provides valuable guidance to Franchisors and retailers on a broad range of technologies, processes, networking best practices, digital signage and cybersecurity solutions, enabling them to solve the types of concrete challenges that impact business, customers and ROI.

Carl routinely evaluates market forces and shares insights based on what he sees happening in the marketplace at industry events and on social media. He is active with the International Franchise Association, International Food & Beverage Technology Association, and Conexxus. Carl’s professional experience, background and MBA contribute to the data driven approach he applies when working with enterprises to identify their needs and then match the right solution to meet those needs.

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