Pvolve Debuts Limited Edition Workout Experience Curated By Jennifer Aniston
New York, NY – May 1, 2024 – Pvolve, the workout method that pairs low-impact, functional movement with resistance equipment to build strong, mobile bodies, has released a limited edition equipment bundle and companion workout calendar curated by Jennifer Aniston. The fitness company, together with Aniston, also kicked off a workout challenge to encourage people to get moving this spring. The launch comes at a time of exponential growth for Pvolve and the upcoming anniversary of Aniston’s official partnership with the brand.
“The Pvolve Method is different from other workouts I've done in my life,” says Jennifer Aniston. “There’s so much variety in each workout that it keeps you interested, on your toes, and motivated. Whether you're just starting or more advanced, the low-impact, high-intensity classes and world-class trainers challenge you without putting an unhealthy level of strain on your body.”
The limited-edition Essentials Bundle[1] features several pieces of equipment Jen uses in her Pvolve workouts, including the patented P.ball, P.band, and P.3 Trainer, plus the Slant Board, Heavy Ankle Band, and Gliders. The collection powers a full-body workout, unlocks three months of the Pvolve Streaming Membership, and includes a Pvolve branded tote.
To get started with the new Essentials Bundle, Jen and her Pvolve trainer, Dani Coleman, put together a suggested monthly workout calendar, which includes classes that mimic Jen’s Pvolve training schedule. To make it exciting and bring a sense of community to the experience, Pvolve and Jen are also launching Jen's Spring Challenge, which runs May 13 - June 9, 2024, and encourages members to take 12 classes within that time frame.
Members can use the calendar to guide them in Jen’s Spring Challenge or choose any other 12 classes from Pvolve. Jen’s Spring Challenge is available to Pvolve’s streaming members via mobile, web, on the Pvolve app on Apple TV devices, and to studio members across the company’s 12 locations in North America, allowing everyone to participate either at home or in-studio. When members complete Jen’s Spring Challenge, they will be automatically entered to win a trip to Los Angeles for a private training session with Dani.[2]
“We're thrilled to celebrate nearly one year of partnering with the incredible Jennifer Aniston. She’s an inspiration for me and many members of our community, demonstrating the power of The Pvolve Method and its many benefits,” says Rachel Katzman, Founder of Pvolve. “We’re so happy we’ve been able to help Jen feel stronger, and we're confident these new offerings will help our members feel stronger, too.”
Starting today, the Pvolve Essentials Bundle can be purchased at https://www.pvolve.com/products/essentials-bundle and will be available for a limited time only.
About Pvolve
Pvolve is a workout method that pairs low-impact, functional movement with resistance equipment to build strong, mobile bodies, so members can live younger, longer. After being introduced to functional fitness in 2017, founder Rachel Katzman was determined to help others experience an approach that respects the body's holistic needs while making you look and feel great. The Pvolve Method is supported by a Clinical Advisory Board of doctors, as well as highly credentialed trainers, to offer effective workouts that help you break a sweat, not your body. In June 2023, world-renowned actress, producer, and director, Jennifer Aniston, officially partnered with Pvolve after falling in love with the method as a member, and referring to it as “transformational.” Through its hybrid fitness model, Pvolve can be experienced through a streaming membership that offers over 1,300 on-demand classes, a two-way, live virtual studio, and targeted series, all available via the web and mobile apps. Additionally, Pvolve has physical studio locations in New York, Chicago, Los Angeles, and franchises across the US and Canada, with more than 40 locations in development. For more information, please visit https://www.pvolve.com/, https://pvolvefranchise.com/.