FullSpeed Automotive® Drives Florida Development with Three-Unit Signed Agreement

March 25, 2024

Multi-Unit Franchise Agreement Paves Way for Three New Grease Monkey Openings, Expanding Statewide Development

WINTER HAVEN, Fla. - FullSpeed Automotive, one of the nation’s largest franchisors and operators of automotive aftermarket repair facilities, home to flagship brands Grease Monkey® , SpeeDee Oil Change & Auto Service®, and Kwik Kar®, has announced the recently signed agreements for three Grease Monkey locations in Florida, building on strong development for the brand. The first location recently opened at 1950 Dundee Rd., Winter Haven, Florida. A second location, in Dundee, is projected to open in April; and the third location, in Auburndale, is projected to open in May.

Behind the three-unit Grease Monkey agreement is Goran Mladen. Originally from New York, Mladen comes from the real estate investment world. Searching for a recession proof business, he found the opportunity to invest in Grease Monkey. Mladen felt FullSpeed’s brands had the greatest chance for success and was impressed with their training and support programs. Now, he is on the fast track to having three full-service locations open in Polk County, Florida, with each location including a self-serve car wash option.

“When researching the Grease Monkey franchise opportunity, I was immediately impressed by the support team and the success potential of each store,” said Mladen. “It’s exciting to be opening my first Grease Monkey location in the area I’ve called home since 2015.  I’ve seen, firsthand, the need for more automotive services in the area, and I can’t wait to see my first location succeed and provide this new service to my community.”

Mladen looked around Florida for real estate deals that included the sale of existing lube shops. This has allowed him to invest in multiple locations with Grease Monkey, and have them up and running swiftly. With one already open, he has two more under construction in the area, and is interested in investing in more units to open in Daytona Beach, Ormond Beach, and Palm Coast, Florida, in the future.

As the auto care industry is expected to grow nearly 25%, and reach $477.6 billion by 2024, according to the Auto Care Association’s most recent research study, FullSpeed Automotive is looking to bring on qualified and engaged individuals seeking single, multi-unit, and conversion opportunities. When franchisees invest with FullSpeed Automotive brands, they’re investing in an organization with a strong culture, solid systems, and proven business models backed with a combined 80+ years of experience in providing quality car care in the industry.

For more information on Grease Monkey, SpeeDee Oil Change & Auto Service, or Kwik Kar, visit fullspeedautomotive.com or call 800-364-0352.

About FullSpeed Automotive®

FullSpeed Automotive is among the nation’s largest franchisors and operators of automotive aftermarket repair facilities and home to flagship brands Grease Monkey, SpeeDee Oil Change & Auto Service, and Kwik Kar. FullSpeed brands offer oil changes, tire sales and rotations, brake services, car washes, and other ancillary services through multiple brand formats that target several desirable segments of the service market. The company’s strategic geographic footprint of 900-plus franchised and company-owned locations provides density in high growth markets. In 2023, both Grease Monkey and SpeeDee were included in Entrepreneur’s prestigious Franchise 500 ranking. FullSpeed is headquartered in Greenwood Village, CO. For more information, go to www.fullspeedautomotive.com.

About Grease Monkey®

Founded in 1978 and part of the FullSpeed Automotive family of brands, Grease Monkey has more than 40 years of expertise in oil changes and automotive maintenance. There are more than 500 Grease Monkey auto centers in the United States, China, Colombia, Mexico, and Saudi Arabia. In 2023, Grease Monkey was included in Entrepreneur’s prestigious Franchise 500 ranking for the seventh consecutive year, and ranked #69 on Entrepreneur’s First-Ever List of Top Franchise Brands for Multi-Unit. Grease Monkey is also proud to have received the VetFran 5‐Star rating demonstrating its extraordinary commitment to “provide access and opportunities in franchising to our Nation’s Veterans and their Spouses.” For more information, go to www.greasemonkeyfranchise.com.

About SpeeDee Oil Change & Auto Service®

Founded in 1980, SpeeDee Oil Change & Auto Service is a franchise-based full-service automotive care company headquartered in Greenwood Village, CO. SpeeDee is a subsidiary of FullSpeed Automotive. There are more than 170 SpeeDee auto centers located throughout the United States and Mexico. In 2023, SpeeDee Oil Change & Auto Service was included in Entrepreneur’s prestigious Franchise 500 ranking for the fifth consecutive year. SpeeDee is also proud to have received the VetFran 5‐Star rating demonstrating its extraordinary commitment to “provide access and opportunities in franchising to our Nation’s Veterans and their Spouses.” For more information, visit www.speedeeoilfranchise.com.

About Kwik Kar®  

Kwik Kar specializes in full-service oil changes, scheduled maintenance, state inspections, and many other automotive repair services. The brand was acquired by FullSpeed Automotive, the nation’s largest franchisors and operators of automotive aftermarket repair facilities and home to flagship brands Grease Monkey and SpeeDee Oil Change & Auto Service. For more information, go to kwikkarfranchise.com.

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