Crayola® Imagine Arts AcademyTM Gears Up to Spread STEAM Awareness in 2022
MONTREAL – Crayola® Imagine Arts AcademyTM– a theme-based art enrichment franchise- is preparing for 2022 with new programs, while continuing to address the growing demand for STEAM education as the field expands. As COVID restrictions were lifted and people began to express interest in in-person group activities once again, Crayola Imagine Arts Academy provided a fun and educational option for children to participate in. The brand continued expanding nationally by opening two new locations this year, one in Southeast California Bay Area and the other in Northwest Houston.
The brand also introduced two new programs to advance their mission of fostering creativity in children: Animal Emojis and Artblazers. Animal Emojis is an art-focused birthday party where children make animal shaped emojis out of clay. The party focuses on self-expression, all while celebrating each child’s special day. Artblazers is a revolutionary after school and camp program that showcases artists who changed the world such as Frida Kahlo, Yoko Ono, Keith Haring, and Andy Warhol. With the new year on the horizon, the brand looks forward to launching in the United Kingdom, as well as new programming and more franchises across North America.
“Many schools are currently spending less time teaching children how to explore their creative abilities, which are essential during early childhood development for emotional maturity and general well-being,” said President and Co-Founder, Shafik Mina. “We are more motivated than ever to fulfill that need through innovative art programs and we are eager to continue our expansion in the next year and bring accessible art to children across the world.”
The demand for a creative outlet has skyrocketed during the pandemic due to parents’ desires to get their children in after-school programs and summer camps. Crayola Imagine Arts Academy is unique because it is not just an arts and crafts programs. Classes teach children skills of creativity, and imagination, as well as an awareness for the world around them. Children in the various programs will not only learn art techniques, but be exposed to topics including cultural awareness, animal conservation, design careers and artists who changed the world.
“There are many states where art is being cut; schools don’t have the resources to spend on the arts and they are losing out on something powerful,” said Mina. “Crayola Imagine Arts Academy’s goal is to get children back into a routine of using their imaginations to learn empathy and understand imperative creative processes.”
Founded in 2016 and franchising since September of 2019, Crayola Imagine Arts Academy has been changing the way children view and understand art. With 23 total locations in the USA & Canada, and 2 currently in development, Crayola Imagine Arts Academy is in a perfect position to tackle the new year. The brand is continuing to target single unit and single territory franchisees who are looking to own a business in an energized and emerging market. There is a franchise fee of $25,000, an equipment fee of $20,000, and a working capital fee of $20,000.
For more information about the franchise opportunity, please visit, www.imagineartsacademy.com/franchising.aspx
About Crayola® Imagine Arts AcademyTM
Crayola Imagine Arts Academy is a theme-based art program that inspires children through art by developing their creativity and critical thinking. It uses art programs as a medium to teach kids about real world topics like animal conservation, design careers and cultural awareness. An art enrichment program that inspires kids to express themselves through the creative process, Crayola Imagine Arts Academy promotes empathy and understanding through after-school programs, camps, birthday parties, and community-based workshops, resulting in beautiful masterpieces by participating children.
For more information visit, www.imagineartsacademy.com/
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