Bay Area Spavia Owners Expand Luxurious Day Spa with New Location in San Ramon

September 18, 2024

SAN RAMON, Calif. – Spavia, the premier health and wellness spa, is redefining the neighborhood day spa experience one community at a time. Soon, residents of San Ramon can indulge in accessible and affordable luxury as the brand opens its second location in the Bay Area with multi-unit franchisees Kristy and Booker Lucas. 

Scheduled to open this fall at 3191 Crow Canyon PL, Suite K11, Spavia San Ramon will be situated conveniently within the heart of the vibrant, suburban community, offering result-driven treatments and resort-inspired amenities. Owned and operated by the local husband-and-wife team, Spavia San Ramon marks the concept's 60th location across 23 states, and is the newest spa addition within Spavia's growing national footprint. 

The Lucas’, who introduced the Spavia brand to California with the grand opening of Spavia Pleasant Hill, look forward to meeting Contra Costa County’s increasing demand for self-care sanctuaries with support from Spavia’s esteemed National Leadership team, which collectively brings over 120 years of experience in the spa industry. The Lucas’ experience and leadership, in strong partnership with the Spavia National Team, will ensure that the San Ramon location will continue to uphold Spavia’s high standards of wellness and guest satisfaction. 

"Our success at Spavia is deeply rooted in the strong relationships we’ve built with our community and our commitment to our team," said Kristy. "We believe that a business thrives when it genuinely cares for its people, both employees and guests. The unwavering support from our community has been instrumental in our growth. Opening this new location is our way of giving back, continuing to provide a tranquil oasis for wellness and relaxation that our neighbors can trust and enjoy."

Kristy, a recognized leader in marketing and brand strategy, brings more than 20 years of experience across the health, nutrition, consumer technology, consumer goods, and retail industries. Her husband Booker is a seasoned CPG brand leader from the health and wellness industry; together they bring a wealth of expertise to their growing Spavia business. Kristy and Booker pursued their passion for wellness by opening their first Spavia location in 2018 after Kristy pursued a second career, as a licensed esthetician, building her experience with several notable spas in the San Francisco Bay Area. Both are excited to continue applying their expertise to their expanding spa business.

“We’re excited to see Kristy and Booker expand their Spavia footprint with this new location," said CEO and Co-Founder Marty Langenderfer. "Their team’s dedication to cultivating a nurturing environment and providing exceptional care to their guests has set a high standard within the Spavia family. This expansion is a testament to their commitment to wellness and the strong bonds they've built with their community. As Spavia continues to grow, it’s inspiring to witness the positive energy and shared vision that unites our owners, team members, and the communities we serve."

Spavia welcomes its guests to indulge in a variety of result-driven services, including massage, body wraps, facials, waxing treatments, lash extensions, and more. Guests can slip into luxurious spa robes and sandals, relax in the spa retreat, enjoying warm aromatherapy neck pillows, exotic teas, and inspirational reading materials. Every aspect of each Spavia treatment is customizable to meet the guest's needs, so there is truly something for everyone. Spavia provides a relaxing atmosphere and resort-inspired amenities to guests six days a week, offering the flexibility to schedule treatments when they need them most.

Additionally, each Spavia location includes a spa boutique, which provides a wide range of retail offerings, purchasable by guests to extend their self-care routines at home or for gifting occasions. Retail categories include premium skincare products, recovery tools, candles, jewelry, and more. For those looking to prioritize self-care, Spavia also offers three affordable membership tiers: Essential, Premier, and Ultimate wellness programs.

As the brand advances in its national expansion, Spavia is embarking on an ambitious franchise development phase, with a target of reaching 200 locations within the next decade. Spavia is placing a focus on expanding into major metropolitan areas across the United States, with an initial focus on cities within Florida, Georgia and Arizona. The company’s growth is driven by a strong interest from aspiring entrepreneurs, who are drawn to a concept that remains unrivaled in the realm of luxury spa experiences. 

For more information about Spavia San Ramon, visit the website at www.spaviasanramon.com or call (925) 905-1333.

For more information about franchising with Spavia, visit https://spaviafranchise.com.

ABOUT SPAVIA

The first Spavia opened its doors in 2005 in Denver, CO, with a mission of making a positive difference in the world, one guest at a time and delivering a luxurious spa experience at an affordable price. Spavia locations provide a variety of massage treatments, skin care treatments, body wraps, waxing, lash extensions, make-up, and an opportunity to celebrate with a spalebration™ — all in a relaxing and tranquil setting that allows guests to relax, recenter and renew. Nearly 60 day spas are currently open in 23 states, reinforcing Spavia’s commitment to providing affordable luxury and promoting relaxation, renewing and recentering as core values. 

Spavia doesn’t stop at relaxation; it extends to making a positive impact. The Spavia Cares program reflects the brand’s dedication to giving back to communities and helping others by contributing to fundraisers, volunteering, hosting events and providing chair massages for local events or organizations. Spavia is there to be a part of each and every community, ensuring that guests leave with a sense of fulfillment that comes from contributing to the well-being of others. 

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