| Page 52 | International Franchise Association

Franchise Resources | Franchise & Small Business News

IFA’s information hub provides resources designed to keep you informed on the latest franchise thought leadership.

Choose from a list of topics. Select curated content that explores what’s important to the franchise community - franchise and small business news, small business trends, advice from franchise experts, valuable insight and resources from IFA Toolkits, and engaging articles from IFA’s franchise magazine Franchising World.

Information Hub

Member Benefit Monthly: Marketing

A detailed look at all the great advantages IFA provides to its members for marketing and exposure.

Marketing

Franworth Scores Big With New Partner Drew Brees

Drew Brees, David Barr and John Rotche talk Franworth, football and franchising.

People, News & Events

Three Ways AI and Machine Learning Can Improve Your Bottom Line

Why artificial intelligence is a friend to franchising.

Technology

Why Franchising Has Become More Flexible

How technology has taken over, but made things better for business.

Technology

Family Succession Planning: Keys to Doing It Right

The statistics involving the lifespan of a family business are kind of grim. While there are a lot of family businesses in the United States — 5.5 million, per some accounts — they don’t all stick around. According to Harvard Business Review, 70 percent of family businesses never become a business run by the second generation. Only 10 percent make it to a third generation.

Franchise Relations

Member Benefit Monthly: Suppliers

Details on the many member benefits that come with being an IFA Supplier Member.

Operations & Training