There’s a reason the franchise model continues to grow among entrepreneurs and those seeking independence and financial freedom.

Marketing is the engine driving the franchise industry.

It’s been an astounding year for technological advancements.

When it comes to franchise marketing, one of the most effective ways to support franchisee growth in your markets is through local Search Engine Optimization (SEO).

Trends are nothing new when it comes to franchising.

Remember the days of the door to door salesmen, where (usually) well-dressed and well-spoken company representatives would come knocking on your door to convince you of all the ways your life would improve if you only had <their product> in your home? 


I don’t really remember those days either, but I do remember going door to door to sell Girl Scout cookies (with my mom patiently waiting at the edge of every driveway) back in the fourth and fifth grades.