YOUTH ATHLETES UNITED SHARES CURRENT CHILDREN SERVICES TRENDS THAT HAVE LED THEM TOWARDS SUCCESS
By Adam Geisler, Youth Athletes United
The nation’s largest mobile youth sports platform offers trends that have made significant positive impacts on children’s services industry.
Children’s sports programs play a crucial role in fostering a healthy and active lifestyle at a young age, while instilling essential life skills like teamwork, leadership and perseverance. Today, Youth Athletes United provides a diverse range of sports with its multi-sport brand portfolio — Soccer Stars, Amazing Athletes and TGA Sports — that empowers kids and communities with its sports franchises.
Youth Athletes United’s ultimate goal is to provide a fun, safe, inclusive environment where children of all skill levels can learn fundamentals and grow through sports. The franchisor believes that sports play an integral role in building character, self-confidence and resilience, and that every child deserves the opportunity to participate in organized sports. As a result of its commitment to empowering children through sports and communities nationwide, the company’s overall mission is to positively impact the lives of youth athletes.
In addition to its commitment to empowering youth, the franchise is at the forefront of trends in the children’s services industry and space. One trend gaining popularity in recent years is the emphasis on children’s mental health, which has been integrated throughout every level. Children need to have fun in a non-competitive, inclusive environment when learning the fundamentals of playing sports. The company’s goal is to provide children with physical literacy and confidence to unleash their inner athlete and focus on achievements and milestones versus winning. Youth Athletes United emphasizes and prioritizes creating a welcoming and positive environment for all children of every age or skill level. By getting kids engaged and active early, it creates healthy habits that have a long-lasting impact on their physical and mental well-being.
Another major trend in the children’s sports industry is focusing on providing more diverse and inclusive programming for all children. Youth Athletes United provides co-ed classes that focus on ages and stages to ensure no child is left behind in their physical learning environment. Additionally, the multi-sport brand franchise has made it a priority to create programming that is accessible and inclusive for children of all backgrounds and abilities. For example, programs and 1:1 shadow opportunities are available for young players with developmental and intellectual disabilities, including Autism Spectrum Disorders, Down Syndrome and more. Additionally, Youth Athletes United offers subsidized programs in under-resourced neighborhoods, as well as scholarship opportunities for children hoping to play competitive-level sports.
With the world becoming increasingly more digital, another trend that Youth Athletes United has embraced is the use of technology to aid in coach and curriculum planning for children’s activities. Youth Athletes United provides its coaches and staff with state-of-the-art technology that can help plan their weekly classes and camps with proven and progressive lesson plans, allowing youth athletes to reinforce and develop new skills through a variety of games and activities. The goal is to ensure that children are having a fun, positive experience, and with the implementation of technology, each child will receive a consistent and high-level learning experience as well.
Overall, Youth Athletes United empowers kids and communities with its multi-sport brands’ program offerings and is at the forefront of children’s services industry trends. The franchise is committed to empowering children through sports and creating a positive change in communities. With its diverse range of programs and promoting mental health, inclusivity and embracing technology, the nation’s largest youth sports platform will continue to expand its reach every year.
Adam Geisler is the co-founder and CEO of Youth Athletes United.