Franchise Resources | Franchise & Small Business News

IFA’s information hub provides resources designed to keep you informed on the latest franchise thought leadership.

Choose from a list of topics. Select curated content that explores what’s important to the franchise community - franchise and small business news, small business trends, advice from franchise experts, valuable insight and resources from IFA Toolkits, and engaging articles from IFA’s franchise magazine Franchising World.

Information Hub

How to Select a Franchise Supplier

The process of selecting a franchise supplier can be systematically under-taken with good prospects for a satisfactory result.
Operations & Training

Push and Pull Marketing Strategies: Using Them to Your Advantage

During these unstable economic times, franchisors should take a hard look at their existing marketing plan and make the necessary adjustments to generate a modern-day, impactful, and cost-effective strategy that benefits their brand, both nationally and locally.
Marketing

Purchasing Cooperatives: Opportunities and Challenges

Purchasing cooperatives present significant benefits to their owners and to the franchise systems that are fortunate to benefit from the expertise and quality goods and services they can provide.
Operations & Training

Franchising 101

Franchising 101: How to be in business for yourself not by yourself.
Franchise Development

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We represent excellence in franchising education and advocacy. We’re here to support your growth, connect our community, and protect our business model.  Advancing every aspect of franchising since 1960, IFA is the collective power of our membership.

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