District Taco Sets Sights on Charlotte, NC for Expansion

CHARLOTTE, N.C. – District Taco, the renowned authentic Mexican fast-casual restaurant, is ready to expand its presence into the Charlotte market, marking its entry into the North Carolina region. Recognized for its distinctive Yucatán flavor profile and commitment to fresh, high-quality ingredients, District Taco is set to bring its delicious offerings, warm hospitality, and vibrant atmosphere to the Queen City and aims to continue its growth across the Southeast.

With a menu featuring a variety of customizable options like tacos, burritos, bowls, salads, quesadillas, and breakfast offerings, District Taco stands out in the fast-casual dining landscape for its authenticity and premium quality. The brand’s dedication to freshness is evident in the daily food preparations, including on-site roasting of chiles and tomatoes, marination of grilled meats with a secret blend of citrus and spices inspired by the Yucatán region, and daily in-house production of delicious chips and salsa. District Taco also caters to diverse dietary preferences, offering a plethora of vegetarian, vegan, and gluten-free choices.

“We’re thrilled to introduce the authentic Yucatán style Mexican cuisine to the Charlotte area,” said Chris Medhurst, President and Chief Operating Officer for District Taco. “At District Taco, we really do set ourselves apart in our commitment to quality ingredients and exceptional service, and we think Charlotte is the perfect market for us to establish our presence further and contribute to Charlotte’s thriving local dining scene.”

Founded by Osiris Hoil and his neighbor, Marc Wallace, District Taco originated from a food cart serving breakfast tacos in 2009. The brand has since evolved into a leading multi-unit restaurant franchise, driven by Hoil’s passion for Mexican cooking and the American dream. Today, District Taco remains at the forefront of innovation, leveraging technology that simplifies operations for franchise owners and enhances overall guest experiences through features like online ordering, a custom mobile app, and a new loyalty program.

Last year, District Taco surpassed its franchise development goals, opening two units and signing three new franchise development agreements in the New York, New Jersey, and Florida markets. The brand will open at least 6 locations this year in East Coast markets, and expects to reach 150 total units by 2030. District Taco is actively seeking franchise partners. Top candidates include multi-unit operators or senior restaurant professionals with experience operating five or more restaurants who are motivated to grow with an emerging franchise brand.

For more information about District Taco Franchising, please visit https://franchising.districttaco.com/.

ABOUT DISTRICT TACO

In 2009, two neighbors, Osiris Hoil and Marc Wallace, got together over some homemade chips, salsa and guacamole and decided to launch a District Taco food cart. Since then, District Taco has grown to fifteen locations and employs more than 300 people in and around Washington D.C. and Philadelphia metro areas. Their mission is to serve quality – Yucatán style – Mexican food that is fresh, simple and healthful, with a fully customizable menu that includes vegetarian, vegan and gluten-free options. At District Taco, food is made fresh daily from the highest quality ingredients. They strive to limit their impact on the environment by serving in environmentally friendly packaging where possible. For more information about District Taco or their menu, and to download the app, visit https://www.districttaco.com/ or follow @districttaco across socials.