Franchise.org

• Franchise.org is the most comprehensive, and informative franchise opportunity web portal available today.  With over 195,000 average monthly unique views, we provide one of the largest searchable databases of franchise opportunities, as well as a complete suite of credible tools designed to help prospective franchisees to find your opportunity.

Digital Advertising

• Retargeting and Geofencing: IFA’s website audience of franchise opportunity seekers will see your ads on subsequent websites they visit, allowing you to showcase your brand directly in front of them, or target your ads to expo attendees on their mobile devices.
• Podcasts: reach opportunity seekers through a presenting sponsorship, show buyout, paid segment, or 30/60 second ad spots in IFA Franchise Voice: The IFA Podcast, airing bi-monthly and promoted via IFA’s marketing channels.
• Dedicated Prospective Franchisee E-blast: sent on your behalf from the IFA to 33,000+ opt-in prospective franchisees
• Shared Prospective Franchisee Eblast: includes 4-6 franchisor companies and is sent to 33,000+ opt-in prospective franchisees
• IFA SmartBrief e-newsletter: premier source of franchise-industry news sent every Monday, Wednesday and Friday

Print and Digital Advertising

• Franchise Opportunities Guide:  the most comprehensive resource for entrepreneurs and opportunity seekers interested in franchising.
• Franchising World:  the pre-eminent voice and acknowledged leader for franchising worldwide, returns in a primarily digital format in November 2023 with 6 digital issues, including one print/digital issue.
• Exhibitor Roadmap: guide potential franchisees to your booth at MFV events.

What are the Benefits of Franchisor Advertising?

• Franchisor Brand Presence: Franchisor advertisers large or small, are featured alongside nationally recognized brands.
• Qualified Leads: All prospective franchisee leads are qualified by IFA.  You receive a lead email if a site visitor completes the form, or they will click through directly to your website.
• High Traffic Volumes: For many of our franchisor advertisers, IFA listings are their largest source of site traffic.
• Support of Franchising: Because IFA is a non-profit, your advertising dollars go directly back into promoting, protecting, and enhancing the business model.

Many advertising opportunities are available for IFA members only, or are offered to members at a steep discount. Consider becoming a franchisor member today, and check out all of the IFA franchisor member benefits.

Have questions? Contact Carly Wooley at cwooley@franchise.org.