How to Create Multiple Revenue Streams for Franchisees Without Compromising Your Brand

By Greg Cory

When the economy went south, many franchisors began discounting products or services. Restaurant franchises began shrinking the size of portions on their menus, while retailers began offering flash sales, and home improvement franchises began discounting services. While these tactics may have kept these systems afloat for the time being, most franchisors would agree that, in the long term, they risk diminishing the value of the brand.

Franchise Defaults: THE BIG PICTURE

By Greg Cory

While a franchisor may have the legal right to default a franchisee, there are many issues that a franchisor should consider prior to determining whether to send out a default letter.

First-Time Franchise Owner

By Greg Cory

Taking into account the franchise fee, royalty fees, working capital and other possible costs needed to start a franchise business, most potential franchisees find they don’t have the cash resources to purchase a franchise upfront.

Consumer Guide to Buying a Franchise

By Greg Cory

When you buy a franchise, you often can sell goods and services that have instant name recognition, and get training and support that can help you succeed. But purchasing a franchise is like every other investment: there’s no guarantee of success. The Federal Trade Commission, the nation’s consumer protection agency, has prepared this information to explain how to shop for a franchise opportunity, the obligations of a franchise owner, and questions to ask before you invest.  

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