By Greg Cory
The looming risk of economic recession can be tough on franchises. With more consumers cutting back on expenses, all business owners have to prepare for a possible decrease in revenue. One way of ensuring steady business to mitigate the effects of a recession is by reexamining your franchise digital marketing strategy and seeing if the marketing strategies you’re using are worth bringing into 2023.
By Greg Cory
Quietly, New Jersey ranks as one of the top states for educational investment with having received multiple awards and recognitions in various educational rankings studies. Some of the best and brightest students in the U.S. live in New Jersey, and many are ambitious enough to seek additional tutoring, making education franchises in New Jersey a solid investment for 2023.
By Greg Cory
For almost a year now, economic pundits in the U.S. have been playing the “will it or won’t it” game with whether we’ll see a recession in the next six to 12 months. Experts on both sides haven’t been able to build a consensus on the certainty of an economic downturn and the mixed signals our economy has been showing haven’t helped tip the scale one way or the other. In uncertain economic times, it may seem like a challenge to plan out your next career or business move with confidence. But franchising does give you many advantages in meeting this challenge.
By Greg Cory
Like most businesses, the franchise ecosystem has experienced a negative impact of inflation lately. Approximately 90% of franchisees witnessed a moderate to substantial inflation impact in their business. Some industries such as lodging, QSR*, and child-related are feeling a greater impact than other industries. Being in a franchise system has helped franchisees by sharing best practices with other franchisees, customer marketing, and resolving supply chain disruptions. Some brands have helped their franchisees in employee recruitment.
By Greg Cory
Karnardo Garnett grew up in a small town in rural Georgia. “I grew up literally off a dirt-road, I come from a family of farmers.” His home was filled with lots of love, hospitality, and amazing food. Karnardo realized early that farming was not for him, and instead opted to carry on his family’s tradition of hospitality and building relationships over great meals.
By Greg Cory
Mexican food is America’s second most-popular cuisine, and Mexican food franchises are poised as a hot investment for the second half of 2022.
According to Technavio, the Mexican food market is set to grow by USD $113.85 billion through 2026, at a CAGR of 6.7 percent 2026. A majority of the market’s growth (58 percent) will originate from North America. The key market drivers for this growth are attributed to the increasing popularity of Mexican cuisine among consumers, especially among younger generations such as millennials.
By Greg Cory
Unless required by their franchisor, many franchisees may not have prior experience in their franchise industry. In fact, at Christian Brothers Automotive (CBA), a majority of our most successful franchisees have no prior automotive experience before signing their agreement; they simply possess the characteristics and professional background we require.
By Greg Cory
I have spent the last two decades of my career in top-level positions, overseeing both brand and personnel growth. When playing this role for any given company, people inevitably turn to you for advice. How did you get to this point in your career? What would you have done differently?
I think there’s a limitless amount of advice any person in this position could give. Yet truthfully, I don’t know if there is any guidance out there that carries the same value as leadership advice. For any position you interview for, your skill set is what brought you to the table. But, your ability to act as a leader and lift others up will set you apart and give you the longevity needed for a successful career.
By Greg Cory
With summer in full swing, families are hitting the beaches, swimming pools, and other outdoor water-related activities, making fitness franchises a hot investment as Americans look to get in their ‘summer bod’ shape. And nowhere is that trend hotter than California fitness franchises.
By Greg Cory
While navigating the uncertain landscape of growing a business in the midst of a pandemic, Jenny also became increasingly aware of the need to create and support a more diverse, equitable and inclusive society where all people could pursue opportunity and all children could see a potential future in a STEM field.