Open for Opportunity Takes on Atlanta

By Greg Cory

Following a successful trip to South Florida, the Open for Opportunity roadshow headed to metro Atlanta, the franchising capital of the U.S., where more brands are headquartered than any other U.S. city. With three full days of meetings with lawmakers, the business community, IFA members, and numerous tours with local franchise owners, the impact of the franchising sector and the opportunities it provides for diverse individuals, communities, and the broader economy were on full display

Opportunities Await at the Franchise Expo West

By Greg Cory

Now that conventions and in-person gatherings are officially “back,” we are headed to Phoenix next for the Franchise Expo West, March 18-19. This is another incredible opportunity to gather with franchising brands and suppliers, learn in our tailored education sessions, and pick up new insights for your business. For those looking to get started in franchising, this is the place to see what opportunities are out there. For those already in the business, this is where you or anyone in your network should be to showcase your business and help it grow.

Capitol Hill Staff Briefing Featuring a ‘Franchising 101’ Seminar

By Greg Cory

On Thursday, November 5, IFA, in partnership with our members Inspire Brands and Wendy’s, as well as the Coalition of Franchisee Associations (CFA) hosted a briefing for Capitol Hill staff featuring a ‘Franchising 101’ seminar, our new Oxford Economics research on the value of franchising, and a Franchisee Panel Discussion with three amazing franchisees. This briefing was part of Open for Opportunity, our multi-year, purpose driven campaign we launched in September to refresh the association’s and business model’s image by strengthening the narrative about what it truly means to be a part of the franchise community.

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