Webinar Recording | The State of Franchise Marketing: 5 Key Insights & Strategies for Growth for Franchisors

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On April 9, 2025, this Wednesday Wise webinar, sponsored by Constant Contact, explored how franchisors are navigating today’s marketing challenges. Watch this webinar for an exclusive look at the latest research uncovering the trends, challenges, and opportunities shaping franchise marketing in 2025.

The session covered:

  • The push-and-pull between corporate control and local flexibility
  • How AI is reshaping marketing strategies across franchise networks
  • The must-have tech tools for franchise marketing success

Discover how franchisors can strengthen collaboration, maintain brand consistency, and empower local growth. You’ll walk away with data-driven insights and practical strategies to elevate your marketing efforts.

Speakers:
Matthew Montoya, Senior Manager Indirect Customer Ops and Success, Constant Contact
Madeleine Zook, Chief Marketing Officer, Rolling Suds

Per IFA the Privacy Policy, IFA Conference and Event attendee business contact information may be shared with other attendees and event sponsors.

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