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How are franchisors navigating today’s marketing challenges? Join us for an exclusive look at the latest research uncovering the trends, challenges, and opportunities shaping franchise marketing in 2025.

In this session, we’ll explore:

• The push-and-pull between corporate control and local flexibility
• How AI is reshaping marketing strategies across franchise networks
• The must-have tech tools for franchise marketing success

Discover how franchisors can strengthen collaboration, maintain brand consistency, and empower local growth. You’ll walk away with data-driven insights and practical strategies to elevate your marketing efforts.

*To receive CFE credits for attending this event, please register using the email address associated with your IFA account.

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