Building a Stronger Franchise Community Together
Since 2005, the IFA Diversity Institute has been working to make the American Dream accessible to everyone. Through our programs and events, the Diversity Institute enhances diversity and inclusion across the franchising community by increasing awareness of the franchise business model and opportunities in franchising for people from underrepresented backgrounds. Our programs and events are designed to:
- Provide franchise ownership training to diverse populations
- Cultivate a convenient place for people to explore franchise opportunities with companies actively recruiting multicultural franchisees.
- Assist IFA member companies in expanding their multicultural marketing efforts at all levels.
Building a Strong Franchise Community
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The Diversity Institute serves as a catalyst for communities to recognize the life-changing opportunities provided by the franchise business model:
- Franchising is a gateway opportunity for economically disadvantaged groups who have historically faced difficulties accessing capital, fair and sustainable financing, property ownership, and insurance.
- It allows any individual – regardless of previous experience or education – to own their own business without the significant risks of starting from the ground up.
- Franchising contributes to wealth accumulation opportunities, creating jobs that offer career progression and economic stability.
- Rapid demographic changes and population growth present a unique opportunity for franchise brands to reach untapped talent in once under-represented communities.
To learn more about our programs and activities, click here for the 2024 Impact Report.
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Meet the Team
David Smith
Director, Diversity Programs
202.662.0776
dsmith@franchise.org